The beauty in our world has evolved over millions of years. Whether it's a spectacular forest, a coral reef, or a fragile butterfly, nature has made it all. For centuries artists and designers have taken inspiration from the beauty and variety of nature.
Rayfish Footwear takes nature's beauty one step beyond inspiration. We use it as direct input. By remixing pattern-generating DNA, we can create designs never before seen in nature. From tigers to turtles, the infinite variety of earth's organisms is now at our disposal. Through our unique process of bio-customization, the patterns and colors of dozens of animals can be transformed into a truly personalized shoe.